Pragmatic Works Blog

How to Get Your Data from GoToWebinar

Written by Pragmatic Works | Mar 07, 2017

Let’s face it, having to manually pull data from web services into another database platform is time consuming. Manually pulling data leaves room for error and takes time out of your busy day, which leads to inefficiency. REST Source is a component inside Pragmatic Works' Task Factory Suite which will automate the process of connecting to web services to pull information down into your SQL platform. You don’t have to be concerned with the process of getting the data you need – you can rely on it being all in one place. This lets you spend your time thinking about what you want to do with your data. Isn’t this a much better way to spend your time?

Pragmatic Works Marketing Director, Liz Hamilton, went to our Sr. Product Engineer, Manuel Quintana, for help using REST Source to consolidate marketing data from our free webinars into one easy to access platform. Pragmatic Works uses the GoToWebinar platform for our free webinars. During the webinars, marketing uses surveys and polls to collect information from attendees. In the past, marketing has had to manually pull that report from GoToWebinar and put it into other platforms, such as Power BI or Salesforce. Also, the GoToWebinar report did not provide a key piece of data that was asked of participants, but we have other systems which do have that information available. If you’re missing a key point, you can’t leverage this data and make it actionable.

Here’s where the Task Factory REST Source comes in. Using REST Source, our team was able to build a package to pull the reports out of GoToWebinar and cross manage it with data from other platforms, such as Salesforce and HubSpot. All the data is now in one easy to access platform. The reporting layer is right there and we can use the data to get answers and make it actionable. For example, the information gathered from our webinar poll questions is uploaded right into Salesforce, so it's readily available for our sales team.

Click here to view our in-depth technical video on how to use the REST Source with GoToWebinar.

So, if you’re looking for a better way to consolidate your data and save time, then Task Factory Rest Source from Pragmatic Works can do this for you. If you’d rather spend less time digging out your data, and more time using your data to grow your business, give Task Factory a try with our free 14-day trial to see if it works for you — it worked for our marketing team. As we like to say, “Don’t make it a dream, make it a plan.”